A specialized forest therapy training provider offering nature-connection and forest therapy programs for individuals and wellness professionals seeking to deepen their connection with nature and support holistic wellbeing.
Challenge
Despite growing interest in nature-based wellness, the provider faced limited brand visibility, inconsistent social engagement, and low organic website traffic, making it difficult to reach and convert prospective students.
Approach
We developed a targeted content marketing and organic community growth strategy focused on nature advocates and wellness practitioners. By refining audience messaging and optimizing the website journey, content interactions increased by 107.1%, page visits by 200.8%, and social following grew by over 313% year over year.
